Our mission is to set the highest of standards in the marketing and delivery of reliable pharmaceuticals and healthcare products in Palestine.
Our vision is to be distinguished as the leading pharmaceutical company in Palestine.
The strategies of our business model align with our commitment to providing clients with the best service, price and quality. These strategies can be summarized as below:
Short-Term Strategic Objectives:
- Acquire products that are of proven safety and efficacy from reputable sources.
- Maintain good distribution practices and timeliness in our delivery networks.
- Ensure adequate supplied are provided to our clients at the lowest possible costs.
Long-Term Strategic Objectives:
- Expand by continuously integrating new products to our company’s portfolio.
- Enlarge the geographical scope of our operations by entering new markets.
- Diversify and invest in novel business opportunities.